
Non-medical & medical home care franchise — 207 outlets, graduated royalty (4-5%), $55K franchise fee, Area Representative support model
Franchises · Non Medical Franchises
View FDD (2025) · Revenue Data Included · Disclosure Quality: 6/10
Our Take
Assisting Hands Home Care shows strong revenue ($1.3M) across a proven system.
Non-medical and medical in-home care franchise with 207 total outlets (202 franchised + 5 affiliate-owned) across 25+ states. $55K franchise fee with $96,850-$180,000 total investment. Graduated royalty (5%/4.5%/4%). Item 19 discloses gross revenue for 181 franchised and 5 affiliate locations. Affiliate locations in Boise earn $6.9M combined. Large system with steady growth (+18 net outlets in 2024). Area Representative model with 25 ARs providing local support.
This is the single most important question. The data below comes directly from the franchise's legally required disclosure document (FDD Item 19).
The typical franchisee earns $1.3M/year in gross revenue. The top performer at $11.2M pulls the average up, so plan for the median, not the mean.
This median revenue is in the top tier among non-medical home care franchises in our database.
Average Revenue
$2.3M
Median Revenue
$1.3M
More reliable benchmark
Top Performer
$11.2M
Bottom Performer
$77K
Why this matters for you:
What percentage of franchisees reach each revenue level? This tells you how realistic each target is.
Revenue is gross billings, not profit. After caregiver payroll, overhead, and franchise fees, owner profit is typically 10-25% of gross revenue.
3 of 82 franchisees (4%) are in the highest revenue band ($10M+), while 12 (15%) are in the lowest (Under $500K).
A healthy system has most franchisees in the middle bands. Heavy clustering at the bottom is a warning sign.
Estimated using industry benchmark margins (no P&L disclosed by this franchise)
At median franchise revenue ($1.3M), the estimated owner take-home is roughly $317K/year — including a $50K owner salary.
This is a strong return relative to the investment — above typical franchise earnings.
Revenue is not profit. This table translates gross revenue into estimated owner take-home using industry benchmark margins. The highlighted row is closest to the median revenue ($1.3M).
| Revenue | Gross Profit | Est. Net | Owner Take-Home |
|---|---|---|---|
| $500K | $210K | $100K | $150K |
| $750K | $315K | $150K | $200K |
| $1.0M | $420K | $200K | $250K |
| $1.3MMEDIAN | $560K | $267K | $317K |
| $1.5M | $630K | $300K | $350K |
| $2.0M | $840K | $400K | $450K |
| $3.0M | $1.3M | $600K | $650K |
Gross margin: 42% | Est. overhead: 20% | Franchise fees: 2% | Owner salary: $50K added
Margins estimated from industry benchmarks. Your results will depend on market, management, and tenure.
Outlet count, growth trajectory, and churn — signals of system health
Moderate, steady growth — the system is expanding without overextending. A balanced signal.
Steady growth suggests the franchisor is being selective about new franchisees, which typically means better support per franchise.
What this means for you:
Upfront investment, ongoing fees, and minimum performance requirements
What it costs to get in and what you pay ongoing.
Setup Requirements: Office-based (800-1,500 sq ft, professional office environment). Must maintain approved office location within territory.
Does not include rent ($450-$3,750/month est), insurance, payroll, or marketing spend.
Breakdown of the initial investment by category (midpoint estimates).
40% of total
25% of total · Range: $20K – $50K
4% of total · Range: $700 – $10K
4% of total · Range: $4K – $7K
3% of total · Range: $2K – $7K
3% of total · Range: $3K – $6K
3% of total · Range: $2K – $6K
3% of total · Range: $2K – $6K
3% of total · Range: $2K – $6K
3% of total · Range: Not disclosed – $7K
2% of total · Range: $2K – $5K
2% of total · Range: $2K – $4K
2% of total · Range: $500 – $4K
1% of total · Range: $700 – $3K
1% of total · Range: $1K – $3K
1% of total
0% of total · Range: $150 – $500
These recurring fees come off the top of your revenue every month, regardless of profitability.
These fees are deducted before you see any profit. At $500K revenue with 7% combined fees, that's $35K/year going to the franchisor — before you pay rent, staff, or yourself.
Complexity, risk scoring, and key signals to watch
Roughly balanced strengths and watch items — typical for most franchise systems. (8 strengths, 7 watch items)
Your franchise is only as strong as the company behind it. A weak franchisor can't deliver on training, marketing, or technology promises — regardless of how good the business model is.
A financially weak franchisor may struggle to provide training, marketing, technology, and ongoing support. If they can't sustain themselves, your investment is at risk regardless of your own performance.
Median revenue per location vs. total system size across 20 home care franchises
Each dot is one franchise system. Revenue is median gross sales per location from the most recent FDD.Blue dot = this franchise.
Key considerations before investing — your outcome depends more on you than the brand.
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $55,000 | $55,000 |
| Security Deposits | $500 | $4,000 |
| Insurance | $3,500 | $7,000 |
| 3-Month Lease Payments | $1,500 | $6,000 |
| Leasehold Improvements | $0 | $7,000 |
| Signage | $700 | $3,000 |
| Furnishings | $1,500 | $6,000 |
| Computer System and Software | $2,000 | $4,500 |
| Business Licenses and Permits | $150 | $500 |
| Licensing and Credentialing | $700 | $10,000 |
| Initial Training Expenses | $2,000 | $4,000 |
| Professional Fees | $2,000 | $7,200 |
| Convention Fee | $1,200 | $1,200 |
| Recruiting Expense | $2,500 | $6,000 |
| Compliance Materials | $1,000 | $2,500 |
| Advertising, Marketing and Promotion | $2,250 | $6,000 |
| Additional Funds (3 months) | $20,350 | $50,100 |
| Total | $96,850 | $180,000 |
Includes $56,200 paid to franchisor/affiliates. Conversion franchise: $37,500-$165,000.
Total Hours
15.5
Revenue profile and model-level profitability.
Average, median, and range across reported territories.
Average Revenue
$1,063,000
Median Revenue
$827,000
Highest
$3,904,654 (Miami, FL — opened 2011)
Lowest
$77,278 (Clinton Township, MI — opened 2018)
Legal, structural, and governance flags that may materially affect operator outcomes.
Litigation Summary
What it takes to operate, grow, and stay compliant inside the system.
How Assisting Hands Home Care appears to differentiate.
1Heart: 26 outlets, $1.27M avg, $663K median. Assisting Hands is 8x larger with comparable single-territory revenue ($830K median). Both carry the state financial condition flag. AH has graduated royalty; 1Heart has flat 5% with higher minimums.
Home Instead: 625 outlets, $2.61M avg, $2.26M median. Assisting Hands is ~1/3 the size with lower per-unit revenue, but offers graduated royalty (4-5% vs. flat 5%), longer term (10yr vs. 5yr), and lower entry cost ($138K vs. $180K). Financial condition flag is a concern HI does not share.
Right at Home: 508 outlets, $1.56M avg. Assisting Hands is smaller but offers a more franchisee-friendly royalty structure. RAH charges flat 5% with no graduation. AH's multi-territory model shows stronger top-end performance.
Variance Warning
Right at Home
4th-largest non-medical home care franchise — 508 franchised offices, $1.56M average net billings, 24 years of franchising, Specialized Nursing Services option, backed by Investors Management Corporation
Synergy HomeCare
One of the largest and fastest-growing non-medical home care franchises — 626 units, 49% gross profit margin disclosed, 38% growth in 3 years, PE-backed by Levine Leichtman Capital Partners
Comfort Keepers
3rd-largest non-medical home care franchise — 624 outlets, $1.28M average revenue, Private Duty Nursing option, PE-backed by The Halifax Group, 26 years of franchising
CareBuilders at Home
Unique home care franchise — franchisor is employer of record for all caregivers. 28 outlets, $1.91M avg revenue, 35% gross margin, 9% royalty. Backed by ATC Healthcare ($142M revenue). Growing 75% in 3 years.
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