Hybrid home care franchise with non-medical, optional skilled nursing, and B2B staffing revenue streams
Franchises · Non Medical Franchises
View FDD (2026) · Revenue Data Included · Disclosure Quality: 8/10
Our Take
FirstLight Home Care is early-stage or low-data. Proceed carefully.
Hands-on personal care, companion care, dementia care, supplemental staffing for nursing homes/hospitals/assisted living, skilled nursing care, skilled services, and related products/equipment.
This is the single most important question. The data below comes directly from the franchise's legally required disclosure document (FDD Item 19).
Franchisees earn a median of $1.2M/year, close to the $1.5M average — a healthy, even distribution suggesting consistent results.
This median revenue is in the top tier among non-medical home care franchises in our database.
Average Revenue
$1.5M
Median Revenue
$1.2M
More reliable benchmark
Top Performer
$11.3M
Bottom Performer
$152K
Why this matters for you:
8 of 194 franchisees (4%) are in the highest revenue band (Over $5M), while 25 (13%) are in the lowest (Under $500K).
A healthy system has most franchisees in the middle bands. Heavy clustering at the bottom is a warning sign.
Estimated using industry benchmark margins (no P&L disclosed by this franchise)
At median franchise revenue ($1.2M), the estimated owner take-home is roughly $241K/year — including a $50K owner salary.
This is a strong return relative to the investment — above typical franchise earnings.
Revenue is not profit. This table translates gross revenue into estimated owner take-home using industry benchmark margins. The highlighted row is closest to the median revenue ($1.2M).
| Revenue | Gross Profit | Est. Net | Owner Take-Home |
|---|---|---|---|
| $500K | $210K | $80K | $130K |
| $750K | $315K | $120K | $170K |
| $1.0M | $420K | $160K | $210K |
| $1.2MMEDIAN | $502K | $191K | $241K |
| $1.5M | $630K | $240K | $290K |
| $2.0M | $840K | $320K | $370K |
| $3.0M | $1.3M | $480K | $530K |
Gross margin: 42% | Est. overhead: 20% | Franchise fees: 6% | Owner salary: $50K added
Margins estimated from industry benchmarks. Your results will depend on market, management, and tenure.
Outlet count, growth trajectory, and churn — signals of system health
Strong growth trajectory — the system is expanding and franchisees are staying, which signals a healthy business model.
Growing systems tend to have better brand recognition, more negotiating power with vendors, and more peer support. But rapid growth can also strain franchisor resources.
What this means for you:
Upfront investment, ongoing fees, and minimum performance requirements
What it costs to get in and what you pay ongoing.
Veteran Discount: $7,500 off initial franchise fee
Setup Requirements: Office-based (600-800 sq ft recommended). Physical location required, not a post office box. Must open within 120 days of FA execution.
Months 1-3: 5% of actual Gross Revenues. After month 4: 5% of Gross Revenues or 5% of Minimum Performance Standard, whichever greater.
Breakdown of the initial investment by category (midpoint estimates).
48% of total · Range: $66K – $129K
26% of total
6% of total · Range: $8K – $18K
4% of total · Range: $6K – $8K
3% of total · Range: $5K – $9K
2% of total
2% of total · Range: $3K – $8K
2% of total · Range: $200 – $9K
2% of total · Range: $3K – $5K
2% of total · Range: $3K – $5K
1% of total · Range: $900 – $4K
1% of total · Range: $250 – $2K
0% of total · Range: $300 – $1K
0% of total · Range: $300 – $900
Combined royalty + ad fund is 6% of gross revenue — below average, leaving you with more of each dollar earned.
These recurring fees come off the top of your revenue every month, regardless of profitability.
These fees are deducted before you see any profit. At $500K revenue with 6% combined fees, that's $30K/year going to the franchisor — before you pay rent, staff, or yourself.
Complexity, risk scoring, and key signals to watch
More strengths than watch items — the positives outweigh the negatives on paper. (10 strengths, 7 watch items)
Your franchise is only as strong as the company behind it. A weak franchisor can't deliver on training, marketing, or technology promises — regardless of how good the business model is.
A financially weak franchisor may struggle to provide training, marketing, technology, and ongoing support. If they can't sustain themselves, your investment is at risk regardless of your own performance.
Median revenue per location vs. total system size across 20 home care franchises
Each dot is one franchise system. Revenue is median gross sales per location from the most recent FDD.Blue dot = this franchise.
A solid mid-market franchise with median revenue of $1,195,409/year. Performance varies meaningfully by operator — execution matters here.
Median Revenue
$1,195,409
Average Revenue
$1,545,697
Locations
194
Median Revenue
$1,195,409
Average Revenue
$1,545,697
% Meeting Average
38%
Mature locations (37+ months) average $1,721,841 — roughly 3.0x what newer locations (12-24 months) earn at $576,920. This is a slow-ramp business that rewards patience.
| Time Open | Outlets | Average | Median | Range | % > Avg |
|---|---|---|---|---|---|
| 12-24 months | 25 | $576,920 | $500,438 | $152,398 – $1,578,522 | 36% |
| 25-36 months | 15 | $1,351,912 | $1,401,927 | $250,673 – $2,775,032 | 53% |
| 37+ months | 154 | $1,721,841 | $1,392,915 | $320,169 – $11,254,775 | 36% |
Mature territories (37+ months) average $1.72M with top performer at $11.25M. Newer territories (12-24 months) average $577K. Operational metrics show median 33 billed clients, $37.78 bill rate, 31 paid caregivers, $18.06 pay rate — implying ~52% gross margin on labor.
The system grew from 195 to 284 total locations (2023-2025), a net increase of 89 units.
| Year | Franchised | Company | Total | Net Change |
|---|---|---|---|---|
| 2023 | 203 | 0 | 203 | +8 |
| 2024 | 238 | 0 | 238 | +35 |
| 2025 | 284 | 0 | 284 | +46 |
Key considerations before investing — your outcome depends more on you than the brand.
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $52,000 | $52,000 |
| Training Fee | $5,000 | $5,000 |
| Travel and Training Expenses | $2,725 | $5,000 |
| Business Premises | $900 | $4,000 |
| Start-Up Supplies and Inventory | $300 | $900 |
| Employment Screening | $300 | $1,380 |
| Equipment, Signage, Graphics | $250 | $2,450 |
| Marketing, Advertising and Promotions | $4,500 | $9,000 |
| Grand Opening Marketing | $2,500 | $7,500 |
| Other Paid Expenses | $6,050 | $8,350 |
| Business Permits, Licenses and Fees | $200 | $8,800 |
| Insurance (excl. workers comp) | $7,500 | $18,000 |
| Computer Equipment | $3,200 | $5,200 |
| Additional Funds (3-6 months) | $66,000 | $128,800 |
| Total | $151,425 | $256,380 |
Standard franchise. Conversion franchise: $67,275-$106,850. Does not include owner compensation or workers comp.
| Fee | Amount |
|---|---|
| Renewal Fee | $7,500 |
| Transfer Fee | $10,000 |
| Resale Referral Fee | Up to $10,000 |
| Additional Area Fee | $275 per 1,000 residents added |
| National/Regional Meeting | Up to $1,000/attendee ($1,000-$1,500 no-show fee) |
| Additional Training | $500-$1,000/attendee |
| Client Satisfaction Survey | $32-$195/month depending on client count |
| Sales Reports Fee | $500/month (if no system access) |
| Late Payment Fee | Lesser of 18% annual or max legal rate + up to $500 |
Total Hours
127
Instructor-Led
40h
Self-Paced/OJT
87h
Pre-Flight School (virtual)
Web conference + self-paced — 30h
Business formation, licensure, insurance, financial systems, market analysis, billing/pay rates, business plan
Flight School On-Site
Classroom (Cincinnati, OH) — 40h
Mission/vision, culture, admin, HR/staffing, technology, sales/networking, marketing, financial/business planning, client care, scenario training
Post-Flight School
Web conference + virtual — 12h
Sales/networking plan, recruiting plan, operations plan with KPIs
Launch Training
At your location + virtual — 20h
Client acquisition, hiring, caregiver orientation, in-field networking/sales
LMS Coursework
Self-guided online — 25h
Additional required Learning Management System modules
What it takes to operate, grow, and stay compliant inside the system.
Variance Warning
Technology
Proprietary
Right at Home
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Comfort Keepers
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CareBuilders at Home
Unique home care franchise — franchisor is employer of record for all caregivers. 28 outlets, $1.91M avg revenue, 35% gross margin, 9% royalty. Backed by ATC Healthcare ($142M revenue). Growing 75% in 3 years.
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